الوصف
Company:
Best Way Travel
Role Description
This is a full-time on-site role as an Online Marketing Specialist at Best Way Travel located in Cairo, Egypt. As an Online Marketing Specialist, you will be responsible for implementing and managing online marketing strategies to increase website traffic, and generate leads. You will also analyze data and provide insights to optimize digital marketing campaigns and improve overall performance.
Qualifications
1. SEO Expertise: Search engine optimization is essential for improving website visibility and driving organic traffic. Gain knowledge about keyword research, on-page optimization, link building, technical SEO, and staying up-to-date with search engine algorithm changes.
2. Content Creation and Copywriting: Strong writing skills are valuable for creating engaging and persuasive content.
3. Analytics and Data Interpretation: Proficiency in web analytics tools such as Google Analytics is important for tracking website performance, monitoring user behavior, and gaining insights into your marketing efforts.
4. Social Media Savviness: Social media platforms play a significant role in online marketing. Familiarize yourself with major social media platforms such as Facebook, Twitter, LinkedIn, Instagram, and YouTube.
5. Paid Advertising Skills: Knowledge of pay-per-click (PPC) advertising platforms like Google Ads and social media advertising platforms is valuable.
6. Data Entry: implementing data to website pages on wordpress